Innovating the Customer Set-Up Experience to Reduce Returns
The timesaving ease of online buying and quick delivery combined with easy, intuitive assembly and installation instructions means some types of returns can be eliminated altogether.
The timesaving ease of online buying and quick delivery combined with easy, intuitive assembly and installation instructions means some types of returns can be eliminated altogether.
A product detail page may be the first & only interaction a customer has with your brand before making a purchase decision. Best practices have evolved to meet this challenge.
Merchants want products that will not only help them meet financial targets, but that also provide a customer experience that reflects well on the retail organization as a whole.
The clock starts ticking…
Customers are most likely to talk about a brand within eight hours of finishing the installation or assembly.
Products requiring significant assembly or DIY installation can work to your advantage. They can deliver superior ratings and higher revenue if you focus on messaging, customers, and quality.
Before you shoot video instructions, read this. We can all agree paper instructions are the worst. According to Wyzowl, 79% of consumers prefer watching a video to reading about a product. However, there is a broad spectrum when it comes to video quality and, in general, you get what you pay for. While video is the perfect solution in