When it comes to product ratings, research shows a 4 or 5-star rating significantly impacts product sales. One key differentiator is the customer experience. What kind of out-of-the-box experience do you deliver?
The timesaving ease of online buying and quick delivery combined with easy, intuitive assembly and installation instructions means some types of returns can be eliminated altogether.
Merchants want products that will not only help them meet financial targets, but that also provide a customer experience that reflects well on the retail organization as a whole.