When it comes to product ratings, research shows a 4 or 5-star rating significantly impacts product sales. One key differentiator is the customer experience. What kind of out-of-the-box experience do you deliver?
5-Stars: Do Higher Product Ratings Lead To Higher Sales? Read More »
A product detail page may be the first & only interaction a customer has with your brand before making a purchase decision. Best practices have evolved to meet this challenge.
Product Detail Page Best Practices Read More »
Merchants want products that will not only help them meet financial targets, but that also provide a customer experience that reflects well on the retail organization as a whole.
How BILT Can Help You Nail Your Product Line Review Read More »
The clock starts ticking…
Customers are most likely to talk about a brand within eight hours of finishing the installation or assembly.
Assembly and the Honeymoon Read More »
Products requiring significant assembly or DIY installation can work to your advantage. They can deliver superior ratings and higher revenue if you focus on messaging, customers, and quality.
How to Use Assembly-Required to Your Advantage Read More »
Before you shoot video instructions, read this. We can all agree paper instructions are the worst. According to Wyzowl, 79% of consumers prefer watching a video to reading about a product. However, there is a broad spectrum when it comes to video quality and, in general, you get what you pay for. While video is the perfect solution in
6 Things to Consider Before Creating an Explainer Video Read More »