The company provides interactive assembly, maintenance and installation tutorials all from your smartphone.
Dallas, TX, August 9, 2021 — Home improvement is exciting — until you open the instruction manual to assemble your new ceiling fan, grill or flat pack table.
Nate Henderson remembers the moment he realized there had to be a better way. One of Henderson’s friends tried putting together a piece of furniture with his wife, but it devolved into an argument and ended with the couple throwing away the project.
“We started talking about that, and looking around to see if there’s something to help the DIY consumer do better, that’s not paper and not just video. And that’s really how it began,” said Henderson, whose Grapevine company just landed a $9 million investment to help it grow.
In 2015, Henderson, and his childhood friend Ahmed Qureshi, created an app — appropriately named BILT — and packed it with thousands of interactive tutorials for products that usually require paper instruction manuals.
Grapevine-based BILT Inc.’s app provides official instructions for major brands including Weber grills, Samsung, KidKraft, Coleman Powersports and private label brands from Home Depot, Walmart and Costco.
Today, BILT has millions of users in over 200 countries. It offers 12 different languages and is available in both the Apple App Store and Google Play.
BILT spent a year and a half considering different investment partners before closing a deal with Austin-based Silverton Partners, which Henderson said has “a gold standard reputation in Texas.” He said the new capital will let BILT grow “at kind of a hyper pace.”
Continued…read the full article from the Dallas Morning News (subscription required).