HPC Fire Inspired™ Revolutionizes Hearth Products Industry
Grapevine, TX – As the weather cools down, the season for tailgating and outdoor entertaining is upon us. Whether you’re dining on the patio or gathering in the backyard, a blazing fire is always a draw, taking the nip out of chilly autumn air. If you’re lighting up your fire pit for the first time this season, HPC & BILT are teaming up to provide the safest, easiest set up possible. Eight instruction sets will be available immediately with additional procedures to follow.
“We are excited to introduce another first in the fire pit industry,” says HPC Fire Inspired CEO Sean Steimle. “Our partnership with BILT and our new 3D interactive instructions are a game changer for customers installing and troubleshooting our fire pits.”
Professional installers and consumers alike use BILT for assembly, installation, set up, repair & maintenance. Unlike simple animations or videos, BILT’s interactivity allows users to zoom in for a closer view, tap on a part for more information and drag to rotate the 3D image 360º, so they can view the product from any angle. BILT helps technicians become proficient on a wide variety of products with electrical or gas components.
“Industry innovators like HPC are laser-focused on empowering their customers. They want them to have their fire feature up and running as quickly as possible, but safety is the main focus,” says BILT President & COO Ahmed Qureshi. “Their 3D instructions on BILT are an entirely different experience than deciphering a paper manual filled with drawings and text verbiage. The goal is to remove friction from the process.”
“HPC has built a strong culture of innovation and customer service, so we aligned perfectly with their priorities. We are proud to work with the HPC team,” says BILT Brand Support/Sales Vice President Kurt Henderson. “The troubleshooting instructions will be a great asset for their users, especially if it’s the first time the product has been used this season.”
Besides installation & maintenance, BILT also provides receipt capture, warranty tracker & product registration features, so HPC has a connection to its consumers. That may come in handy for long-term product maintenance.
“HPC has been a leader in the industry for more than 40 years,” says Steimle. “This is another opportunity for us to take a leadership position.” HPC designs custom fire features & their control systems for residential & commercial spaces from 2 feet to 30 feet wide, 50,000 to 3M Btu.
ABOUT BILT: BILT Incorporated is a consumer experience SaaS company based in Grapevine, TX. BILT partners with innovative brands to provide 3D interactive Intelligent Instructions® via the BILT mobile app. BILT is free for techs, pros & consumers, providing an experience so empowering that they become promoters of the brands. BILT increases NPS, star ratings, product registrations & brand loyalty while reducing returns, calls to customer support, assembly time & errors. The BILT app is available in 168 countries & nine languages.
ABOUT HPC: Based in Dayton, Ohio, Hearth Products Controls Company is the leading manufacturer of gas fire features and fire-and-water features for residential and commercial applications. Its products are available through hundreds of specialty retailers and select online merchants.